Andreessen Horowitz-backed hair industry startup Mayvenn will provide free hair extension installations as part of its new business model.

If you purchase three or more bundles of hair pieces—either closures or frontals—Mayvenn emails a pre-paid voucher to use during the appointment. The voucher provides a shampoo, condition, braid down, sew-in, and style—all at no cost to the customer. Mayvenn will also select a stylist in the customer’s area to provide the service.

Additionally, Mayvenn recently partnered with QuadPay to give customers the option to pay for orders over time, in four interest-free payments.

According to a recent press release, this new service called the ‘Mayvenn Install,’ is the latest development in the company’s dedication to helping hairstylists develop entrepreneurial talents and grow their own businesses while making beauty accessible and affordable for all.

Mayvenn has powerful investors behind its platform. To date, the startup has raised a total of $36 million in funding led by Andreessen Horowitz and Essence Ventures. Other investments came from Serena Williams, Steve Stoute, Andre Iguodala, Jimmy Irvine, Cross Culture Ventures, Trinity Ventures, Impact America, and Core VC.

Diishan Imira (Image: Mayvenn)

“Now with Mayvenn Install, customers will be able to buy hair and the installation service for probably 40% less than what they normally would have paid,” said Diishan Imira, CEO and co-founder of Mayvenn in a statement. “This not only expands the consumer’s access to high quality, affordable hair, but we are also focusing on helping black entrepreneurs. I am on a mission to empower hairstylists and put the money back into their pockets.”